U.S. Pro-Democracy Narrative and Message Guide
To effectively advance democracy and counter authoritarianism, we need a better narrative. Leaders and movements with authoritarian agendas are utilizing a vast and well-funded dissemination infrastructure to deploy a set of carefully orchestrated narratives designed to undermine trust in and support for democratic principles and institutions. At the same time, they are appropriating and seeking to re-define the term “democracy” to be exclusionary and to justify concentrated and unaccountable power.
The Pro-Democracy Narrative Playbook invites diverse communities to create a shared narrative infrastructure to defend and advance democracy. Building on extensive research here in the U.S. and around the world, this narrative, along with the core values it is designed to evoke and the supporting message framework is being shared openly. It is intended to support the efforts of any individual, organization, or movement in advancing inclusive democracy.
Because …
Freedom Matters.
There’s a new narrative to promote liberal democracy in the United States
Hear from [INSERT NAME/ TITLE OF NARRATOR] about the new pro-democracy narrative and message framework [Embed video introduction of the narrative, message framework, values]
Download a PDF version of the US Pro-Democracy Narrative and Message Guide [embedded link]
Thank you to our supporter
The Pro-Democracy Narrative and Message Guide was developed by Metropolitan Group (MG) and made possible from Charles F. Kettering Foundation, which works to inspire and connect individuals and organizations to advance thriving and inclusive democracies around the globe. They believe that all people belong and that they have the right to engage in and shape a democracy that serves them.
